YouTube Music’s monthly audience metric has provided us with a fresh perspective on the music scene, measuring the number of unique listeners and viewers across all formats on YouTube. This metric helps us understand which artists are currently leading the charge in terms of global reach and engagement. With the metric tracking content on YouTube,…
When it comes to elevating an artist’s brand, the right videographer/photographer can make all the difference. Enter crtvshots and Kindlynxsh, a dynamic duo pushing the boundaries of what’s possible when an artist and videographer/photographer work hand in hand.
crtvshots, known for capturing millions of views with just his phone, has redefined the music video production…
Lee-ché Janecke, better known as Litchi Hov, is a Cape Town-born choreographer and creative director whose influence has been instrumental in propelling South African dance, particularly Amapiano, onto the global stage. With over 13 years of experience, Litchi has seamlessly blended South Africa's rich cultural rhythms with contemporary global dance trends, creating a unique and…
As an established artist, Cassper Nyovest has seen the evolution of music in South Africa. But in 2025, he turned to streaming to reinvent his career. Streaming on Twitch isn’t just about gaming; it’s a powerful platform for artists to connect directly with their supporters in real time, all while generating revenue through monthly…

